History History

19XX
Founder **Yojiro Hara**, originally from Nagano Prefecture, an inland region with no coastline, moved to Shizuoka in pursuit of his dream of becoming a sushi chef and working near the sea.
1964
Began trading with major fish markets, including Tsukiji Market, specializing in the transportation of live seafood.
1985
Started transporting exhibition fish to aquariums through the company's live seafood transportation network.
During a return trip from a live fish delivery, a trial transport of tuna using a large live-fish transport vehicle proved successful, establishing confidence in long-distance tuna transportation.
1989
Established **Izu Chuo Suisan Co., Ltd.**
Supplied Pacific bluefin tuna and natural seawater for the opening of **Kasai Rinkai Aquarium** in Tokyo. This became the foundation for annual bluefin tuna deliveries by both sea and land transport.
1990
Started business with **Sunshine International Aquarium**, providing live aquatic animals and natural seawater transportation.
Introduced large specimens of the Napoleon Wrasse (*Cheilinus undulatus*), helping create a nationwide aquarium exhibit trend.
Supplied fish for the opening of **Hakone-en Aquarium**.
1991
Supplied live aquatic animals for the opening of **Shinagawa Aquarium** in Tokyo.
Following the development of strong partnerships with Okinawan fishermen, established one of Japan's first large-scale systems for transporting, holding, and distributing ornamental marine fish from Okinawa to mainland Japan.
The Okinawan fish known as "Gurukun" (*Caesio spp.*) became a popular display species in major aquarium tanks throughout Japan.
1992
Supplied aquatic animals for the opening of **Port of Nagoya Public Aquarium**.
1993
Supplied fish for the opening of **Moguranpia Aquarium** in Iwate Prefecture.
1994
Completed a new facility dedicated to the holding and distribution of aquarium livestock, one of the first facilities of its kind in Japan.
Supplied fish for the opening of **Moguranpia Aquarium** in Iwate Prefecture.
1995
Supplied aquatic animals for the reopening of **Sunshine International Aquarium** following the renovation of its 11th-floor exhibit area.
1996
Began importing and distributing **Leafy Seadragons**.
Exported 3-meter-class Japanese Spider Crabs (*Macrocheira kaempferi*) to **Underwater World Singapore**.
1999
Began supplying feed for giant pandas at **Ueno Zoological Gardens**.
2000
Started supplying frozen feed products to **Port of Nagoya Public Aquarium**.
2001
Supplied aquatic animals for the reopening of **Aqua World Ibaraki Oarai**.
Started contracted marine mammal husbandry support services at **Port of Nagoya Public Aquarium**, with approximately 15 staff members assigned.
2002
Delivered Sand Tiger Sharks imported from South Africa to **Noboribetsu Marine Park Nixe**.
Successfully transported tuna by land from Kochi Prefecture to **Aqua World Oarai**.
2004
Supplied aquatic animals for the opening of **Oga Aquarium GAO**.
Supplied aquatic animals for the reopening of **Enoshima Aquarium**.
Yojiro Hara appointed Chairman.
Shoji Hara appointed President.
2005
Supplied fish for the opening of **EPSON Shinagawa Aqua Stadium**.
2007
Joined the **Japanese Association of Zoos and Aquariums (JAZA)** as a sustaining member.
2009
Supplied fish for a new coral reef exhibit at **Echizen Matsushima Aquarium**.
Provided consulting services for whale shark transportation projects involving air transport from Hainan Island, China, to aquarium facilities in Dalian and Qingdao.
2010
Supplied large elasmobranch species and other fish for the "Blue World" Whale Shark Exhibit at **Notojima Aquarium**.
2011
Supplied aquatic animals for the complete renovation and reopening of **Sunshine Aquarium**.
Successfully completed a three-day, 1,800 km transport of a 2-meter Pirarucu (*Arapaima*) from Okinawa to Sunshine Aquarium.
Provided whale shark transportation consulting services for aquarium facilities in Yantai and Dalian, China.
2012
Supplied aquatic animals for the renovation of the main tank at **Shinagawa Aquarium**.
2013
Supplied aquatic animals for the renovated migratory fish exhibit at **Sunpiazza Aquarium** in Sapporo.
2014
Supplied Australian marine species for the renovation of the main tank at **Port of Nagoya Public Aquarium**.
Exported Japanese Sardines to **COEX Aquarium** and **LOTTE World Aquarium** in South Korea using large live-fish transport vehicles.
2015
Supplied aquatic animals for the complete renovation and reopening of **Maxell Aqua Park Shinagawa**.
2016
Supplied aquatic animals for the post-disaster reopening of **Moguranpia Aquarium**.
2017
Supplied fish for the reopening of **Marine World Uminonakamichi**.
Achieved a 100% success rate in the capture, transportation, and delivery of over 30 giant Pirarucu specimens.
2018
Joined the **Japanese Aquarium Association** as a supporting member.
2019
Continued supplying feed and aquatic animals without interruption during the COVID-19 pandemic, supporting aquariums nationwide despite temporary closures.
2020
Delivered 20 shark specimens to the "Sea of Mythology" exhibit at **Shimane Aquarium AQUAS**.
Exported and supplied aquatic animals for the opening of **Xpark Aquarium** in Taiwan.
2022
Supplied medium- and large-sized marine fish from Okinawa for a major leisure facility aquarium in Nagoya.
Began annual deliveries of tens of thousands of Japanese Horse Mackerel to the fishing facilities at **Kinosaki Marine World**, supporting educational programs that promote the "catch, cook, and eat" experience.
2023
Supplied additional Okinawan marine fish for a major leisure facility aquarium in Nagoya.
Supplied aquatic animals for the opening of **AOAO SAPPORO**.
2024
Maintained a 100% success rate in the capture, transportation, and delivery of over 30 giant Pirarucu specimens.
Supplied fish for the reopening of **Notojima Aquarium** following earthquake recovery efforts.
Yoshikazu Hara appointed President and Representative Director.
Delivered Japan's first **Sarawak Pygmy Swell Shark**, known for laying transparent egg cases, to **Aqua World Ibaraki Oarai**.
2025
Supplied fish for the reopening of **Notojima Aquarium** following earthquake recovery efforts.
Company name changed to **Izu Chuo Holdings Co., Ltd.** in April.
Delivered Japan's first **Taiwanese Giant Isopod** to **Toba Aquarium** and several other aquarium facilities.
Supplied aquatic animals for the opening of **Motomachi Aquarium** in Hiroshima.
Supplied aquatic animals for the opening of **Shin Mariho Aquarium** in Hiroshima.
2026
Supplied Scalloped Hammerhead Sharks, Blacktip Reef Sharks, and Sarawak Pygmy Swell Sharks for the special exhibition **"Sea Para Shark Expo"** at **Yokohama Hakkeijima Sea Paradise**.
As of March 31, 2026

○ Major Achievements
* Established large-scale ornamental fish transportation from Ishigaki Island, Okinawa, to Shizuoka (approximately 2,000 km).
* Regular supplier of Japanese Sardines to more than 25 aquariums in Japan and overseas, including Enoshima Aquarium, Kyoto Aquarium, Notojima Aquarium, and Noboribetsu Marine Park Nixe.
* Exported over 1,000 Japanese Spider Crabs, one of the world's largest crustaceans, to domestic and international aquariums since 1989.
* Responsible for bluefin tuna transportation services for Kasai Rinkai Aquarium since its opening.
* Delivered Giant Isopods to more than 40 aquariums worldwide since 2008.
* Delivered Indonesian Sea Nettles to more than 30 aquariums worldwide since 2013.

○ Business Network
* Over 150 domestic aquariums, museums, universities, and research institutions
* Approximately 135 overseas aquariums
* More than 300 retail partners throughout Japan